About Me
My name is Roel Nicolai and I have been working in the exciting world of Educational Technology for over 20 years.
Over the years, I have gained a deep understanding of the opportunities, challenges, and developments within this market. This experience gave rise to the idea for EdTech Arena: a place where I can share my EdTech insights with experienced professionals and others who want to learn more about the market!
Over the years, I have gained a deep understanding of the opportunities, challenges, and developments within this market. This experience gave rise to the idea for EdTech Arena: a place where I can share my EdTech insights with experienced professionals and others who want to learn more about the market!
About EdTech's Arena
Imagine the EdTech market as a big arena. Not just one, but battleground where players meet, challenge, collaborate and compete. For those who want to enter it, understanding is not a luxury, but a necessity.
The Arena itself - the playing field
The EdTech Arena is the stage where all the movement takes place: from small, agile startups to established global players. From innovative apps to complex systems with deep roots in institutions. Those who survey the field understand the dynamics.
The Players - suppliers and products
In the arena, the vendors are lined up. Some have been defending their position for years; others are trying to fight their way into the middle.
- Who are the big names?
- Who has what market share?
- What niches do they serve?
Your place in the arena - segments
The arena is divided into segments, each with its own rules and dynamics. Consider:
- Vocational education
- Universities for applied science
- Scientific education
- Private/non-government funded education
- Lifelong Development (LLO).
Each segment has similarities, but certainly also specific concerns. This requires a different approach, a different strategy. What works in vocational education does not necessarily work in Scientific universities.
The Scoreboard - market share and movement
In the arena, every point counts. Market share, growth, mutations, financial insights are all signals that tell you something about opportunities and relationships. By reading the right data, you understand:
- Which products are gaining ground
- How you can connect to that
- Where there is room for innovation
